In the fall of 2020, we were a group sitting at a pub on Långgatorna in Gothenburg. The conversation revolved around the possibility of further developing the genre of street photography. How could we increase knowledge and get more photo enthusiasts to become part of this wonderful community? And not least attract young photographers?
Said and done, then and there we decided to start Scandinavia’s first street photography festival. Gothenburg Street Photo Festival. Such festivals exist all over the world, but here at home it had not yet been established.
In September 2021, it premiered. And what a premiere! Around 200 people came from near and far, and they were lyrical. Several of them left with the question: When is it time for the next festival?
“How would we go about to increase the knowledge and and get more people interested in photography to join this amazing community?”
To have a stable foundation, we have formed a non-profit association. This is a big investment that requires finances, a proper set of rules, lots of passion and other resources. That is why we founded Göteborgs Gatufotoförening. Today, almost a year later, we are over 160 members!
The board consists of Mats Alfredsson, chairman, Eva Boije Af Gennäs, treasurer, Anna Lithander, Claes Hillén and Tobias Gustavsson, members, and Gisela Wargklev, deputy member.
Parallel to this, we produced a Brand Identity manual for the festival, including name and a logo that are protected at PRV.
Being a member brings lots of benefits.
The association’s main event is the annual public street photo festival, but we also offer members a number of other happenings and events. Everything from workshops to lectures and street photography trips.